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Rolex

Datejust 31

Oyster, 31 mm, white gold and diamonds

Price: $45,600.00*
*Rolex’s suggested retail price before applicable taxes. Rolex reserves the right to change prices at any time without notice.
*All Prices are Rolex's suggested retail price inclusive of V.A.T. The Prices of gem-set models are dependent on market fluctuations and therefore subject of variations. Rolex reserves the right to modify the prices & models on this website at any time.
Model Availability
Rolex

Datejust 31

Oyster, 31 mm, white gold and diamonds

Price: $45,600.00*
*Rolex’s suggested retail price before applicable taxes. Rolex reserves the right to change prices at any time without notice.
*All Prices are Rolex's suggested retail price inclusive of V.A.T. The Prices of gem-set models are dependent on market fluctuations and therefore subject of variations. Rolex reserves the right to modify the prices & models on this website at any time.
Model Availability
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    • Gender

      Women

    • Model Size

      31 mm

    • Material

      18 kt white gold

    • Dial

      White mother-of-pearl set with diamonds

    • Collection

      Datejust

    • Reference

      278289RBR

    • Bezel

      Set with diamonds

    • Water-Resistance

      Waterproof to 100 meters / 330 feet

    • Movement

      mechanical, Perpetual, self-winding

    • Caliber

      2236, Manufacture Rolex

    • Power Reserve

      Approximately 55 hours

    • Bracelet

      President, semi-circular three-piece links

    • Certification

      Superlative Chronometer (COSC + Rolex certification after casing)

    • Simple Material

      Gold

    • Spec Oyster Architecture

      Monobloc middle case, screw-down case back and winding crown

    • Winding Crown

      Screw-down, Twinlock double waterproofness system

    • Crystal

      Cyclops lens over the date, Scratch-resistant sapphire

    • Precision

      -2/+2 sec/day, after casing

    • Oscillator

      Syloxi hairspring in silicon with patented geometry. High-performance Paraflex shock absorbers

    • Winding

      Bidirectional self-winding via Perpetual rotor

    • Clasp

      Concealed folding Crownclasp

    • Gem Setting

      Diamonds in 18 kt gold settings

    • Size

      Small size

    • Dial Color

      Gem-set dial, Light dial

    • Bracelet Material

      18 kt white gold

    • Background-color

      Silver

  • Mother-of-Pearl Dial
    Mother-of-pearl is by its nature full of mystery and surprises. Depending on its origin, it can be pink, white, black or yellow. It differs in color, intensity and structure according to the part of the shell from which it is extracted.
  • Diamond-Set Bezel
    Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.
  • Diamond-Set Bezel
    Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.
  • 18 kt white gold
    By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 kt gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 kt gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.
MODEL AVAILABILITY

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

C.D.Peacock is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.

Rolex’s classic feminine watch, the Lady-Datejust is in the lineage of the Datejust, the emblematic model that has been a byword for style and accurate timekeeping since its launch in 1945. The first women’s version of this date chronometer, the Lady-Datejust, appeared in the late 1950s, bringing the heritage of timeless elegance and functionality to a smaller size perfectly suited to a lady’s wrist.

Rolex Datejust
THE CLASSIC FEMININE WATCH
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